Workshop

Email Marketing

The Dinner Party Strategy: SaaS Email Marketing for Real Humans

April 11, 2018

(Coming up!)

Val Geisler

CEO at Fix My Churn

In the chaos of doing "all the things" for your marketing department, writing a top-notch onboarding email campaign (or optimizing your existing one) can feel more like a "nice to have" than a "need to have."

But Val's workshop makes a super-strong case for putting some time & thought into those emails. After all, increasing your trial-to-customer conversion rate means better ROI on all your pre-signup marketing efforts - and who doesn't want that? 😎In this workshop, you'll learn...

  • A simple framework for your email marketing
  • What kind of subject lines you should use
  • How to style your emails so people actually read them
  • How to avoid the dreaded spam folder

Save your seat: RSVP today!

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Val Geisler

Val works with brands that focus on Monthly Recurring Revenue. This email geek writes weekly unabashed onboarding sequence tear-downs. She uses the power of email to ensure 3 things: (1) Casual visitors are converted to happy customers; (2) A steady stream of revenue is generated every month, week, and day; and (3) Customer retention goes up and churn goes down. Val helps B2C businesses do big things by increasing trial conversions and reducing churn. The last onboarding emails she re-wrote saw a 209% increase in conversions. No joke! As per Val, “It moves the needle in ways you can see immediately.”

View Full Profile

Val Geisler

Val works with brands that focus on Monthly Recurring Revenue. This email geek writes weekly unabashed onboarding sequence tear-downs. She uses the power of email to ensure 3 things: (1) Casual visitors are converted to happy customers; (2) A steady stream of revenue is generated every month, week, and day; and (3) Customer retention goes up and churn goes down. Val helps B2C businesses do big things by increasing trial conversions and reducing churn. The last onboarding emails she re-wrote saw a 209% increase in conversions. No joke! As per Val, “It moves the needle in ways you can see immediately.”

View Full Profile